Draft — review with a lawyer before launch

Auction terms

Last updated September 2026

1. What this is

Gonçalo Soares (“I”, “me”) is selling advertising placements on a Porsche 911 GT3 RS (992) that has not yet been purchased. The proceeds of this auction fund the purchase. Placing a bid means you have read and accepted these terms.

2. How the auction works

  • Each of the fifteen areas of the car is a separate auction.
  • Each area opens at its own starting bid, shown on its row on the site. The first bid on an area must be at least that starting bid; every later bid must be at least AED 1,000 above the current highest bid. Bids move in whole steps of AED 1,000 from the area's starting bid. No single bid can exceed AED 999,999, the most that can be taken in one card payment.
  • Bidding opens at 12 Sept 2026, 04:00 and closes at 1 Nov 2026, 00:00, Dubai time. I may extend the closing time; I will not shorten it once bidding has opened.
  • The highest bid on each area at the moment of closing wins that area.
  • A bid placed within the last 5 minutes moves the closing time to 5 minutes from that bid, so bidding ends when nobody is willing to go higher rather than when the clock catches someone out.
  • Bids are placed with a verified work email address so that each placement is tied to an identifiable brand.
  • Before a brand's first bid it saves a payment card with Stripe. The card details go to Stripe directly; this site keeps only a reference and the last four digits. Nothing is charged when the card is saved.
  • The purchase target for the car is AED 1,500,000. Bidding runs in rounds; this is round 1. Section 7 explains what happens when a round closes below the target.

3. A bid is a commitment

A bid is a binding offer to pay the amount bid for the placement if it is the highest bid on that area when bidding closes and the purchase target has been reached. Bids cannot be withdrawn. No payment is taken when a bid is placed; the saved card is what makes the offer binding.

4. Payment

  • When bidding closes with the purchase target reached, the winning bid on each area is charged to the winner's saved card straight away, and the winner is emailed a receipt, a link to send artwork, and the signed contract with every condition of this placement.
  • If the saved card cannot be charged (declined, expired, or the issuer asks for the cardholder), or no card is on file, the winner is emailed a payment link instead and has 72 hours from that email to pay through it.
  • If a winner does not pay within that window, their bid lapses, their payment link is closed, and the placement is offered to the next highest bidder on the same terms — their saved card first, a link if it fails. A payment that still arrives for a placement that has lapsed or passed to another bidder, or a second payment for one already settled, is refunded in full.
  • Payments are processed by Stripe. Amounts are in AED and exclusive of any taxes that may apply to you.

5. Artwork

  • The placement carries your logo or brand name.
  • Advertising on a private vehicle in Dubai requires an advertising permit from the Roads and Transport Authority (RTA). I will obtain that permit as soon as the car is purchased and before any livery is applied; no artwork is applied to the car until the permit is in place, and all artwork must comply with the RTA's rules for advertising on vehicles.
  • Artwork must also comply with the vehicle advertising regulations of the United Arab Emirates and any other jurisdiction the car is driven in.
  • Every piece of artwork needs my written approval before it is applied. I may decline artwork that is unlawful, misleading, adult, political, religious, that promotes tobacco, gambling or weapons, or that I judge would damage the project. If we cannot agree on acceptable artwork, the payment is refunded and the placement is released.
  • Production and application of the livery are at my expense.

6. Duration and content

  • The branding stays on the car for 12 months from the day the livery is first applied.
  • During that time the sponsor appears in the content I make with the car, and is tagged whenever their placement is on screen. I decide the content; I do not guarantee a particular number of posts, views or impressions.
  • If the car is sold, written off or otherwise leaves my possession before the period ends, I refund the remaining months pro rata.

7. If the target is not reached

If the highest bids across all fifteen spots add up to less than the purchase price when bidding closes, this round is cancelled: no card is charged, no spot is awarded, and a new round of bidding with a new period is announced here and by email to every brand that bid.

In a cancelled round no card is charged and no invoice is issued; once a round has been declared cancelled that stands, whatever the total is later changed to. Bids from a cancelled round do not carry over: every area starts the new round from its starting bid again, and a brand that wants a placement bids again in the new period. A saved card stays on file for the new round.

8. Right to refuse

I may refuse or remove a bid, or decline to work with a brand, at my discretion — for example where the brand or its products are unlawful, where a bid appears fraudulent, or where the bidder is not who they say they are. Any payment already made is refunded in full.

9. Liability

This is an individual project, not a media agency. To the extent permitted by law, my liability to a sponsor is limited to the amount that sponsor has paid.

10. Contact

Questions about these terms go to business@goncalossoares.com.

Back to the auction · business@goncalossoares.com